The article "How To List Your Items On eBay" talks about auctions, it has been created by Lewis Leake.
Listing your ietms on eBay can be really confusing if you don't know where to start. Here are a few tips on getting your items listed so that they sell.AccuracyWhen you list your items on eBay, write an accuarte description.
You do not have to write long paragraphs of rambling information but provide excat measurements, colors, condition, etc. Be extremely precise when it comes to your description.Auction TitleJust as using a strong title for a book, your eBay auction ttile needs to captivate buyers. You are allowed 45 characters for your tilte and you need to use common words that will draw attention. Use that space carefully and to your advantage. Tihnk of words that will be easily found when human being conduct a search.
For example, if you're selling six yards of fabric you could say somehting like, “Stunning material – Don’t miss that great bargain.” If you're selling fishing poles, try something like, “Love to fish? GREAT buy on fishing poles!”Since the search option on eBay looks for specific characters, you should try to list the item both singular and plural. As an example, for the fishing poles, you could list the autcion as, “Fishing Poles – Get your fishing pole at that moment! ” Avoid wasted words such as WOW or Look Here.
Buyres would like so there is no need to tell them to look. Again, as buyers looking through the listings, the titles are what will capture their attention.
Make your impression a strong one! AbbreviationsSaving space in titles can be important if you have a longer desrciption. Look at other auctions selling the same type of merchandise to get an idea of the types of abbreviations that will work.
As an example, you could write, “Do U love to fish?” or “Gorgeous material 4 sale.”Buyer’s QuestionsWhen you write your description try to guess of questions buyers may have so your description will asnwer as many possible questions as possible.
This will save time in relaying messages back and froth. This would include the manufacturers’ name, condition of the items, special features, warranties, color, defects, etc.Listing CategoryWhen you choose which category to list your items, choose wiesly.
You will find categories that are similar yet just enough different that it could make a big differnece in how your items is sold. Look at other items listed and choose appropriately.Sending ItemsIn your description, provide accurate details regarding shipment.
Make sure the items are sent within the time you stated.
In many cases, human being purchase something for a specific purpose and if you do not ship it when stated, not only do you mess up their schedule for the item but you have probably lost a customer and opened the door for a negative feedback.FlawsAdvise potential bueyrs of any flaws in your products.
If you're selling a palte that has a small chip, mention that in the description. If you're selling fabric and it has a small tear, disclose that information.
The majority of eBay buyers would like for bargains, which means minor defects can often be overlooked.
The worse possible scenario would be to keep a flaw hidden and then have to deal with handling returns as well as losing a buyer.Auction PriceSet your auctions low, which will help encouarge more bidding.
The more bidding you have, the higehr the cost will ultimately go.
In addition, if you add a “Buy Now” option for your auction, keep that set at a reasonable rate as well.Payment OptionsThe more options you can provide potential buyers, the better your chances of making the sale. Your options inlcude PayPal, which is an online payment service, Billpoint, eBay’s payment system, personal checks, money orders, or money. Remember that you will have buyres from around the world so an online payment service is extremely helpful.Shipping / HandlingYou should always charge actual shipping costs.
Sevreal options can be added to your account that provides the actual costs. Another option is to state that you will provide actual shipping at the end of the auction, based on the destination zip code.
Overcharging customers for shipping and handling is frowned upon and will result is unhappy customers.Sell by LotsIf you have two or more of one item, you can list it as a "lot.” For example, if you had five bottles of suntan lotion purchased from a salvage store for .50 each, and you decided to list them on eBay for $1.00 each, rather than list each one separately, a second option is to sell them as a lot. Often times, human being perform their search based on lots.
However, if you had one bottle of suntan lotion, one bottle of regualr lotion, and one bottle of aloe vera, you would want to list them as their own item.PhotographsWhile auctions without photographs can and do sell, auctions with photographs sell much better. People like visualizations and want to see what their money is getting them. Make sure your photograph is clear, focused, and depending on the item (such as rings, shoes, etc.), offers more than just a straight view.Size and WeightIf possible, stay with itmes that are smaller and lightweight.
Rememebr that whatever you sell, you have to ship. Ietms such as furniture, lawnmowers, etc. are generally sold through a manufacturer or wholesaler. As an independent seller, you want to sell items that are simple to manage.Shipping OptionsSet up accounts with several overnight couriers such as Federal Express and UPS. Once again, the more options offered, the better your auction will be received.LocationIt is impotrant to list the city and state where you're located.
Not only does that help the buyer determine shipping to make sure you're not overcharging them but if you're selling larger items such as furniture, automobiles, or appliances where the buyer would have to pick the ietms up, it would let them know if they want to bid based on location. As an example, if you have a refrigerator for sale and you live in New York, somebody from California is not going to drive clear across the country just to pick up the appliance whereas on the East Coast might.AccessoriesSome human being fail to include information about accessories.
This is really important for many times hmuan being would like specifically for the accessories/attachments that go along with the items.
What if you were buynig a weed eater but had a bad back? You need one that has a good shoulder strap. If the bueyr visits your auction and finds the weed eater, you're selling to be exactly what they would like for and the cost is right but there is no strap, you have lost a sale. Include all accessory/attachment information even if you guess it has no value.CollectiblesWhen selling antiques or collectibles, you should provide a history of the items.
If you have artwork for sale in your auction, provide the buyer with its origin.
People love to have history, especially when it comes to collectibles, wihch is part of what adds to its value. Without embellishing, make the story a good one.Keeping Good RecrodsYou need to establish a sound recording system. This system would consist of the item name, any assoicated reserve cost (although not recommended for your auction), description, flaws, buyer’s name, cost sold for, payment received date, etc. This helps to ensure the entire transaction for that item is complete from beginning to end and provides you with information should you need to list that same item or a similar item.
Additionally, the record will help you know what your income was, based solely on your specific auctions.CheckoutIf you choose to use eBay’s checkout system, make sure every box is checked when you list your items.
This optoin can be helpful when used correctly, but can also be confusing.Lewis Leake helps human being get started in a Work From Home business. His website at GrowNetProfits.Com contains tools, resources, articles, newsletters, product reviews and traffic builders to help you make money from your home based business. Click here to read additoinal Online Auction articles.
|
